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    How to Measure ROI of Artificial Intelligence Projects in Your Company

    Practical guide for CFOs: KPIs, metrics and framework to calculate real ROI of AI investments.

    11 min

    Calculating AI ROI is one of the biggest concerns for CFOs and directors.

    Why It's Hard to Measure

    Unlike physical equipment, AI generates value in multiple ways: direct, indirect, strategic, and qualitative.

    ROI Framework

    ROI = (Direct Gains + Indirect Gains + Strategic Value) - (CAPEX + OPEX) / Total Investment

    Identifying Gains

  1. Direct: cost reduction, error elimination
  2. Indirect: team time freed, customer retention
  3. Strategic: market positioning, scalability

    4. **Want to evaluate AI viability?** Schedule a diagnosis.